Niko Kokkinos is back with Style By Syraluna with an update of Modern Lusso. Modern Lusso is beyond excited to announce the expansion of their Life Style brand with the launch of their website www.shopmodernlusso.com which also includes their accessory brand Modern Lusso: Resort, which elevates the the resort and vacationing experiences of Greece. The collection is comprised of the must haves of Grecian beach life. I am obsessed with the terrycloth towel in Mykonos Grey and the Beach tote in Santorini Black Lava; both are perfect accessories to my favourite coordinate tee, which launched Modern Lusso in 2017.

Collaborations with other Greek designers is now checked off of the vision board. Modern Lusso has partnered with Argalios, Flame & Co and my favourite Stories to wear. Each brand captures the elements of Grecian life all while being traditional yet chic. It was love at first sight with these Hand made Plexi hoops in Aphrodite fuchsia aka my favourite colour… Pink!! Just look at that classic Grecian detail engraved in their earrings. So many of their beautiful pieces uniquely capture Greek Culture.

Niko believes that travel is an essential part of life and has made sure that Modern Lusso reflects the travel lifestyle with emphasis on his favourtie destination spot…Greece. He makes his yearly trip with family and of course for inspiration for the brand. However this years trip was disrupted with the pandemic. Niko was state side all of his product was in a ware house in Greece. He couldn’t enter Greece to take care of business and the US wasn’t accepting any international cargo. Modern Lusso was in limbo for about 6 months. The brand is getting back into the swing of things and preparing for needs of Grecian travel.

Niko is seeing his visions come to fruition with had work, negotiations collaborations and patience…lots of patience. As we discussed the growth of the brand we couldn’t help but discuss the perks and challenges of being the boss of your own brand. You make all of the decisions which means you as the boss determines the pace of business’s success.

Modern Lusso has expanded upon their original concept of coordinate tees of Grecian cities to an e-commerce store to include travel lifestyle necessities and collaborations with Greek designers who each uniquely capture the pure essence of Greece. As the brand grows, we will prepare our trip to the next Grecian beach.